As the future of journalism is unpredictable, there are some trends people think journalism is going to follow. Three trends that I have come to think about and analyze are anyone can be journalist, niche journalism and the habits of people reflected on journalism.
People want to be part of the media, people want to contribute and with Internet anyone can get involved in different levels; people want to interact with media. So by saying anyone can be a journalist means that anyone can report and put information online in a blog or a website. But this concept is very contradictory because not everybody knows the values and ethics that journalism involves. Blogs give a chance to people to express their voice and opinion in any kind of matter. Blogs can be personal and informative with news content from someone that is not a journalist. On the other hand, some journalists are falling into a more opinion and activist/independent forms of journalism still reporting and informing.
Some people confuse independent journalism with niche journalism. Niche journalism is for a specific kind of audience covering just one type of content, one matter. It is very similar to the concept of niche magazines directed for a specific target of people. This trend is rising to fulfill and satisfy the needs of the audience by just addressing specific information. With this form of journalism a reader will go to a specific website to find out and read what he/she wants, instead of going to a general news site.
Needs of people are part of their habits and journalists depend on what people want at a certain time. Some experts say that news casts are just informing what people want to hear and not real news; that news are falling into a category of entertainment and that the end of this is to get profits.
No matter what form journalism is going to take in the future, what is guaranteed is that journalists should be aware and recognize the power of users and audiences. I really think that professional journalists outstand from the rest of amateurs and people that are involved with the media but did not study journalism. Professional journalists will always know how to deliver the message and inform more effectively because they know the news, they know the trends.
Sunday, November 30, 2008
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